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Showing posts from July, 2020

The Impact And Growth Social Media Has Brought To Human Lives

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The overall impact of social media in today's world could seem unquantifiable as it connects millions of users around the globe. Over the past decades, there has been tremendous growth in the social media world, while several technological advancements have helped power its effectiveness. Besides, some new features and developments are being observed in the social media world. Back in 2005, research was carried out in the united states, where it was discovered that only 5 percent of the adults use social media platforms. In the present dispensation, that has grown to almost 70 percent of adulthood users. It is quite interesting to see how social media has helped expand and build the world's relationship and foster more communication ground, including shared interest. Increased growth in the number of social media users that engage on common platforms like Snapchat, Instagram, Facebook, WhatsApp, and also considering the amount of time spent on it has become an excitin

Different Illumination Techniques and When to Use Them

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Umbrellas and softboxes are two commonly used light modifiers that are used to produce diffused and soft artificial light. Softboxes provide direct and controlled lighting, which is similar to sunlight coming in through a window. On the other hand, umbrellas produce broader, diffused lighting like outdoor light, which is uncontained and uncontrolled. Are you still confused between both two? Let’s dive deep into the comparison between Softbox vs. umbrella. Softbox A softbox imitates the directional, soft lighting, which is usually generated by window light. It diffuses and softens the lighting from the attached source of light by transmitting it through the diffusion panel. It is available in different shapes such as rectangular, square, or octagonal shapes and sizes like large ones that produce very soft, directional light when placed closer to the subject. With this lighting, as you are shooting through instead of relying on the reflected light, your flash needs less